Kamis, 22 Juni 2017

Game Review

 Today I played a very interesting game for those of you who would like to have a cupcake shop business. The name of the game is Papa's Cupcakeria. You can play the game for free through this link Papa's Cupcakeria



(Goal of the Game)

The goal of the game is to make cupcakes based on the customer's order. The cupcake can be customized with different batters, different frosting, different toppings and even different cupcake cups. You need to make it within the specified standard in order to make the customer happy. You can also receive extra tips if you have done a good job in making their orders.

In the beginning, the game has a tutorial session on how to receive orders, making the products, and also serving it to the customer. Here is a picture of one of the tutorial session.





After finishing the tutorial session, I tried to take the customer order and made it without any help. This is a picture that shows how the employee takes the order of the customer




Th next part is to create the batter of the cupcake. This is a picture that shows the batter station where I could choose the cupcake cups and the cupcake batter according to the customer's order.



After choosing the cupcake cups and the batter, we bake the cupcakes in the baking station. Here is a picture of the baking station. You have to keep an eye on this station because if it exceeds the white line you could have an overcooked cupcake.



After you are finished with baking, you can continue to the building station in which you can add the frostings and toppings to the cupcakes.








After you are finishes you can give the result to your customer and they willl evaluate your finished product and give you extra tips if they are very satisfied.



Lastly, this is the picture of the summary for each level






(Pros + and Cons -)

(+) The game is very realistic, even they teach you the proper way of making a spiral frosting for your cupcake
(+) Variety of toppings, batters, cupcake cups, and frostings
(+) You can be inspired to create new flavor combinations if you have a cupcake business of your own
(+) Trial and error of making cupcakes without wasting any raw materials
(+) The tutorial sessions are really informative


(-) It's quite hard because it's realistic, especially with the frosting area for me it's very challenging
(-) The customer decides how much you get, in reality you set the price for the customer so it doesn't represent the real condition
(-) It gets hard very quickly, even in day 2 you already get 3 additional customers


(Rating)

8.5/10

I think this game is very fun to pass the time. You can also learn a few basic cupcake business process if you are interested in opening a cupcake shop. You should definitely try this game out

Cargo Bridge 2


Today I played a game called cargo bridge. It is a very interesting game because you can also learn some basic engineering skills. I think game is a perfect way to learn a new skill because in a game, it is much simpler than reality and you can have a lot of trial and errors. You can try to play the game here: Cargo Bridge 2



This is what my design looks like for level 8: 


(Bridge Design)

3 ropes
6 pieces of steel
6 walks (floor pieces)
3.089$ left

My bridge lasted for more than 10 minutes. I tried moving bob around and finally the bridge crumbled down. Here is the picture I took when the bridge fell down.




I think I should have spend more money to add more steel in both corners of the bridge. Probably you can do a better job at making the bridge, especially for engineering students. Good luck :D




Kamis, 08 Juni 2017

Food Packaging Survey Analysis

Food Packaging Survey Analysis

My research topic: Food Packaging
Target : Ritsumeikan University students
Number of respondents: 25 

(Summary) Ritsumeikan students answered 9 questions regarding food packaging

(Questions and analysis)

#1 
 Sweet snacks are very popular among university students in Ritsumeikan, I think this is why in the 711 convenience store at campus, sweet snacks are arranged near the cashier so it's easy for the buyer to just pick up the snacks and purchase it. 


#2

Surprisingly, the majority of the respondents for this survey usually purchase packaged food 1-3 times a week which is not that much to what I expected it to be. 17 people from an overall 25 respondents chose this option. 


#3
 
Most of my respondents purchased package food around the month of June so they recently purchased the packaged food before filling the survey. This result is predictable due to the ease of access to convenience stores and meal shops in the OIC campus such as 711 and OIC meal shop.


#4  

The design of the packaging is the element that interests the majority of my respondents. I think that this is why the packaging of food products put a lot of emphasis in the design of the products to attract the customer.

# 5  
 




From a range of 1- 5 where 1 means that it doesn't influence them at all to 5 where it highly influences them, the majority of my respondents chose 4 which means that it influences them to some extent but it doesn't highly influence them because they might have other considerations other than the packaging of the product.



#6

This part is quite surprising because I thought that majority of university students go to the convenience store with their friends and go to the supermarket with their families however my survey showed that the majority tends to purchase packaged food by themselves.

#7 

The majority of my respondents purchased packaged food at around lunch time probably as a side dish or dessert to their lunch. 4 and 5 PM are also popular times for Ritsumeikan students to buy packaged food because it is usually the time where most students are finished with their class for that day so they can head to the nearest convenience store to purchase packaged food.


# 8









In this section. I gave an open ended question to enable my respondents to express their opinions freely. Generally speaking, most of my respondents who chose supermarket rather than convenience store consider the price in supermarkets to be cheaper than convenience store which is the reason why they chose it. On the other hand, the ease of access to convenience store is the general reason why some of my respondents chose convenience store rather than supermarkets.



# 9




Generally, my respondents talk about the design of the packaging and how it is important to attract the customer. This correlates with the purpose of marketing, which is to attract the customers to purchase the product. The majority of my respondents also talk about the importance of packaging design in order to attract the customer so it is very important for a business to create a good packaging design that could attract the customer to purchase the product.




(CONCLUSION) 

In summary, I think that many people already realized that the packaging of products can influence the customer to purchase the product so the manufacturer of the product who wants to target university students must put an emphasis on packaging design. Furthermore, It is surprising for me that most of university students in Ritsumeikan purchase packaged food by themselves so they purchase it solely based on their personal decision and not by peer pressure or peer influence. I think this information would give insights to convenience stores and supermarkets who wants to target university students, especially Ritsumeikan University students.